Building efficient online businesses
From the category archives:
Pitches for Facebook for Web Apps – September, 2010 Name Website Compete James Valdes FishAddix.com 6307 Sergey Chernyshev ShowSlow 4820 Faraz Qureshi MeetOnCruise.com 4270 Eliot Yaxley GuestVessel 3764 Bartek Ringwelski SkillSlate 3436 Joe Chin SourcePad 3285 Simon Kirk Eventros 2700 Brett Hine GIRLS ROCK! 1590 Thomas Farrell PEO Spectrum 957 Pierre DeBois Zimana 840 Laura [...]
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Event Summary This event will: Provide an overview of essential design topics for web entrepreneurs Provide an overview of essential design topics for web entrepreneurs Connect designers and startups Panel topics: What are the essential web design disciplines and why is each important? – graphic/visual, interaction, information architecture, print, branding/identity, user experience, research, usability testing, [...]
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Event Summary What is game-based marketing and how does it work? Examples of successful game-based marketing strategies and why they are successful (e.g. Foursquare, LinkedIn, commenting in blogs, answering Q&A questions). Practical advice for developing game dynamics into an existing marketing strategy. Effective methods of “gameifying” any online business. How to incent and motivate participation [...]
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Event Summary What is an “lean” or “agile” startup? Do non-lean startups exist? What are viable options for financing a startup until you achieve profitability or fundability? Is “lean” a (temporary) stage of a startup or a (permanent) type of startup? If it’s a stage, what is the objective of the stage? What is a “product/market fit”. [...]
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Event Summary This event will: Survey of the mobile startup ecosystem. How much money has been made, by whom, on what platforms, with what types of applications? What differentiates a successful mobile application from an unsuccessful one? Designing and specifying a mobile application. Finding and evaluating mobile application developers (agencies, freelancers, permanent hires). Developing an [...]
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Event Summary The Online Advertising Ecosystem What is an ad network? What is an ad exchange? Why do they exist? Who uses them? Types of ad networks – Representative, blind, targeted Ad exchanges, ad servers, demand-side platforms, publisher-side platforms, data providers Technologies/media – Display/banner, text, video, mobile, email, SMS, rich media, flash, etc. For Publishers [...]
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Event Summary This event will cover: SEO Basics Terms: SEO/SEM/PPC; keywords, pagerank; on-page vs. off-page; black hat vs. white hat; crawling, indexing & ranking Strategy: Defining objectives, ROI tracking/analytics, keyword and competitive research, research tools On-Site Tactics: Sitemaps, robots.txt files, page title/H1/H2/meta/URL, image alt tags, manual submission to search engines, internal linking Off-Site Tactics: Link [...]
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Event Summary This event will cover: What is a social website? What makes a site social? Why people participate online. Why some social sites work and others don’t. The psychology of online social interaction. An overview of interactive design patterns for online social interaction. What works and what doesn’t. “Paving the cowpaths” Visual design that [...]
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Event Summary This event will cover: Why is brand important to a tech startups? What difference does a good (or bad) brand make for the likelihood of a startup’s success? How important is a good name and domain name for your startup? How do you come up with a good name? When is it worth it to [...]
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Ultra Light Startups is proud to be a Network Partner of Microsoft’s BizSpark program for startups. BizSpark is hosting its first New York BizSparkCamp on Thursday and Friday January 28 and 29. This is a BarCamp-style “un-conference” focusing on Windows Azure (Windows in the cloud). The program is free and features ½ day of training, [...]
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