Jim Bruni
Brian Cohen
Stacy Green
TJ Walker
Topics include:
- How to get influential bloggers, reporters and journalists to cover your startup
- Determining which blogs, magazines, newspapers and TV shows to target for your PR efforts
- Developing relationships with journalists
- Best practices on pitching your story
- Handling interviews – how to prepare, what to say, what to avoid
- Maximizing the business value of your press
- And much more…
Moderator:
- Graham Lawlor, Founder of Ultra Light Startups
Keynote:
- David Dunne, Founder and CEO of Velocidi
Previously COO of Edelman Digital
Panelists (alphabetic order):
- Jim Bruni, Owner of Bruni PR
Previously Towers Perrin, Burson Marsteller, and RuderFinn PR - Brian Cohen, Founder and President at iFluence PR
Vice Chairman of New York Angels - Stacy Green, Communications Director at Mashable
Previously with New York Times - TJ Walker, CEO of Media Training Worldwide
Best-selling author and news commentator
{ 2 comments… read them below or add one }
I was unable to attend the live video stream – is their a recording available online?
-Z
Hi Zachary,
We plan on posting a video, but it’s not up yet. The best way to find out when it’s posted is to subscribe to the email newsletter (http://bit.ly/uls-newsletter).
Hope this helps!
Best regards,
Graham.
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